SMS

SMS chatbot system

4 things your customers demand from your chatbot

Chatbots promise a lot to companies looking to minimise customer service costs and improve customer outcomes by getting to the right answer quicker. But the early implementations have revealed shortcomings that can drive customers crazy. Already companies are employing AI-powered chatbots to respond to queries, help users find products, and troubleshoot product issues. Dominos, H&M, …

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sms to overseas customers

Ultimate guide to sending international text messages

Why international text messaging works Service providers have a brilliant opportunity to create brand advocates with international text campaigns.  As a communication medium they are unmatched for reaching customers overseas. Most travelers take their mobiles with them nowadays. And texts are read within 6 minutes of being sent in 95% of cases. On the other …

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SMS template system

Appointment reminder texts; steal this template

Wording is critical for appointment reminder texts Recent findings from Sydney’s St Vincent hospital show that changing the wording of appointment reminder texts improved attendance rate at their outpatient clinic by a phenomenal 20 percent. You can read the full write-up here but to skip straight to the bottom line, the inclusion of messages that …

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Letter pile

How to ensure insurance renewals never get missed ever again

If there’s one customer journey insurance providers should nail, it’s the insurance policy renewal. Well-worn marketing textbooks will tell you that the cost to retain a customer is one fifth of the cost to acquire a new one. Whether or not that exact figure rings true for your company, it won’t be far off. Letting …

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