SMS

Email or SMS communications

Customers completely ignoring emails? Do this.

You could try yet another subject line, change up the copy, and even add some sassy emoticons.  But at this point, you might have to admit that you’ve got the most out of your email campaigns. Unfortunately, the ceiling for email campaigns isn’t that high. An open rate of 40% is considered phenomenal for email, …

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SMS chatbot system

4 things your customers demand from your chatbot

Chatbots promise a lot to companies looking to minimise customer service costs and improve customer outcomes by getting to the right answer quicker. But the early implementations have revealed shortcomings that can drive customers crazy. Already companies are employing AI-powered chatbots to respond to queries, help users find products, and troubleshoot product issues. Dominos, H&M, …

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sms to overseas customers

Ultimate guide to sending international text messages

Why international text messaging works Service providers have a brilliant opportunity to create brand advocates with international text campaigns.  As a communication medium they are unmatched for reaching customers overseas. Most travelers take their mobiles with them nowadays. And texts are read within 6 minutes of being sent in 95% of cases. On the other …

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text message automated system

Upcoming live webinar – Business SMS masterclass

Join us on Thursday 2 March at 11am AEDT as we share invaluable business SMS tips and tricks. REGISTER HERE to attend.   What you’ll learn: 1. Advanced uses of SMS that create brand advocates Going beyond one-way blasts, we’ll share real-life examples of payment solutions, cross-channel customer service and clever out-of-home marketing campaigns.   2. Three SMS mistakes …

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SMS template system

Appointment reminder texts; steal this template

Wording is critical for appointment reminder texts Recent findings from Sydney’s St Vincent hospital show that changing the wording of appointment reminder texts improved attendance rate at their outpatient clinic by a phenomenal 20 percent. You can read the full write-up here but to skip straight to the bottom line, the inclusion of messages that …

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sms to overseas customers

Use this insurance extension template to send NPS rocketing

This could be the ultimate ‘win-win’ in insurance. An automated (read low-cost and scalable) customer experience that drives additional revenue from existing customers. And a brilliant customer experience that delivers the perfect solution to a customer problem. Here’s the full automated communication flow, with both the text and voice options (more on that shortly): The …

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SMS template system

4 reasons why SMS [Text Messages] are perfect for NPS

NPS surveys have become wildly popular amongst businesses looking to track customer sentiment, either towards their brand or towards a particular sales or service interaction. Here we look at why SMS Text Message Feedback Surveys are the single most effective tool for ‘episode’ NPS – where customer sentiment is tracked shortly after an interaction with …

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