November 21, 2016

call when roaming

Upwire pro tip: Call a customer if they SMS keyword ‘Call’

For a customer experience that is guaranteed to deliver a NPS spike, offer to call your customers if they reply to an SMS with ‘CALL’.  It tells your customers you are serious about providing them a resolution and are willing to do it on their terms. It’s especially well received in industries where overseas travel …

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no coding sms communications system

Stop wasting developers on your communications; 3 rules to follow

Good IT developers are vital for business success today. They can be damn expensive too. So it’s critical they’re deployed on transformative projects and not bogged down in maintenance and on-going grunt work of your business communications. One, because there’s huge opportunity cost in tying them up with mundane maintenance tasks. And two, because they’ll get bored …

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